Insights & ideas
Practical thinking on analytics, metrics engineering, and building data-driven products.
Guide
19 posts
African Markets & Trade
Uganda’s Stock Market Is Booming: How Small Investors Can Actually Get In (Without a Broker Horror Story)
Someone in your WhatsApp group mentioned Airtel Uganda shares are up over 100% this year. Someone else says MTN is where the real money is.…
Guide
Ghana’s ICT Boom Is Creating a Two-Speed Economy: How to Position Your Business on the Right Side
A software developer in East Legon closes out August with three new client contracts and a waitlist. A guesthouse owner in Elmina closes out the…
Guide
Why 66% of Ugandan Businesses Die in Year One: The Financial Triggers Nobody Warns You About
Beatrice registered her import business in January. By June she had a shop in Kikuubo, three staff, and a supplier relationship in Guangzhou that took…
Guide
EU CATCH Certification: What Uganda Fish Exporters Need to Confirm With Their Buyer
Two things happened to Uganda’s fish export market within weeks of each other. On 10 January 2026, the EU’s new digital CATCH system became mandatory…
Guide
Dangote IPO From the Diaspora: Fees, Funding Rails, and What Actually Works
The Dangote Petroleum Refinery IPO opened Nigeria’s capital market to retail investors in a way that has not happened before: a fully digital subscription process,…
Guide
How to Start an Online Business in Nigeria: Costs, Payments & Profit
A Lagos seller opens an Instagram page, posts a product, and takes her first order within the hour. She has an online business now. What…
Business Logistics
How to Schedule Meetings Across Time Zones
How to Schedule Meetings Across Time Zones It is 8am in Toronto, which sounded perfectly reasonable when you sent the invite. Then the replies start.…
Stay in the loop
One email per week. No spam, just useful thinking on metrics and data.